Unit 12 (specialist contextal investigation)

Unit 12 with Annabelle.

2005-11-23

lecture - 23-11-05

The lecture with Annabelle today was mainly a reminder of Adbusters and a little bit about music video.
What makes us believe in advertising?
Advertising is mainly used to promote stars or products. Every single advert has target audiences. For example children under 13 would have some kind of simple words and bright colours to get them interested even if they may not know what they are looking at.
As for adults it may have some kind of adult theme be hide the ad not so easy for you to really notice but enough that you get the hint of it being used.
The main things that ad designer’s uses is sex and humour the most because it’s what people like and may relate with.
The adverts that we really remember are the ads that we really hate the most because it sticks in our mind. Then again there are some ads that we remember because it has a seasonal event and relates to the season.
For example the coke cola advert with the fireplace changing in to a front part of a deliver lorry.

2005-11-17

lecture - 16-11-05

lecture was about music video animation.

one of the companies that make these type of animation is nexus production - www.nexusproductions.com . one of their pieces of work that we watched that was on channel 4 is called watermelon love. this animation had a japanese feel to it as in the colours and the style of the animation just reminded me of anime.

one of the other artist that we looked at is called Chris Cunningham. one of his pieces of work that have been viewed by many is Gorillaz music video Feel Good. he piece also has a japanese anime feel to it becuase the colours and the mood. also the eyes of the characters look japanese. this music video was done by an illsurator and a graphic designer.

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michael condry (may be spelt wrong)- producted a few of Bojuk music videos. thevideo that we watched looked like the theme was Goldilocks and the three bears.you couldn't really tel but after a bit you understand what it is surpose to be the theme off.

2005-11-10

lecture - 09-11-05

the lecture was about advertising mainly about the company Adbusters.
Adbuster was set up by a group of candian guys, the magazine comes out every month having information about adverts.
culture jamming - what hey do is that they change a bit of the orginal piece of work and make it their own. the different types of way they present their work is by radio, magazine and tv also other medias too.
different types of culture jamming - adversting, billborad busting, cyper sit in, media hoaxer and share ware.
theres a group called B.U.G.A.U.P it was a round in the 80's their work were done by doing it on the billbroads.
all there work look liek the ad but they had to make sure they had copyright in mind the colour, font, name has to be changed.

2005-10-26

lecture - 26-10-05

we went through roughly the history of the internet and dgital computing.

The web design history (found on http://www.innervisions.com.au/webhistory/)

The world wide web developed from a scientists interest to explore communication methods via the computer network. The web dates back to the early 1980's at CERN, an European high energy physics research facility. Tim Berners-Lee who did the initial development stage was interested in the ability to link academic papers electronically and to utilitise the internet to correspond to people in other laboratories around the world. Tim worked on the standard hypertext (html) language protocol and browser program which interrupts the html and converts it into screen based text. The first browser program was capable of viewing text documents only, but from a range of different computer platforms.

The internet had been in place since the late 1960's and utilised for data transfer between computers via the telephone network system. The data transfer was carried out by using TCP/IP (transmission control protocol/ internet protocol) which was developed by Advanced Research and Projects Agency. The TCP/IP was developed for US military reasons but was later utilised by academia in Universities.

Since the early 1980's, the web has developed at a very rapid rate and is now used by education, business, government and any other body interested in transferring electronic media around the world.

technology trends:
phones as jewelry
electronie paper - tablets
walkmans
hard drive - zip drives

2005-10-12

lecture - 12-10-05

we went through what we through was Noir films and this is what we came up with:
  • "noir" film means dark movie in French
  • murder
  • depression
  • symbolic
  • little narrative
  • use of lighting (most of the set would eb in darkness)
  • black and white film
  • suspense
lighting:
key lighting -45 degrees in front of the subject
- also the main light

fill lighting - be hide the camera or to the side of the subject (45 degrees)

backlight - more lighting at the back ground.

genre of films:

  • horror
  • romantic
  • acion
  • comdey
  • thriller
  • sci - fi
  • cult
  • silent films
  • others too
types of films that we know that could be "NOIR":

  • psycho (hitchcock's)
  • rebecca (hitchcock's)
  • interview of a vampire
  • sin city
  • wizard of oz
  • tooth fairy
  • woman in black

2005-10-03

lecture - 03-10-05

Today we watched a film by Matthew Barney called The Cremaster Cycle 3 The Order. We had a bit of a problem with the sound to the film at the beginning so we had to watch the beginning again after Neil fixed the sound for us.

The beginning of the film had a few women dancing or something in a fountain felled with bubbles. Then they were introducing all the characters to one of the 5 part film. The whole film from beginning to the end was just playing confusing I didn’t get it at all full stop. After the film when we where talking about it, it was when I kind off got the story of the film but its really a film that I will never ever watch because its not a genre of film that I would watch because there wasn’t real story that hits you at once whiles this film you would need to research the film to really understand the meaning and story to.

2005-09-28

lecture - 28-09-05

Animation

Jim Le Fevre

Little Princesses Birthday Party

  • Looks like pop up book
  • Clay like puppets
  • Narrator (story writer) tells the story
  • No really background to give you the séance of the scene its just a black background
  • Simple designed of the characters.
Paul Brush

Furniture Poetry

  • Uses text (the text of a poem of some kind)
  • It’s a real life animation
  • Music (child like tune)
  • Speeds up the images so that the images move.
  • Uses random images (shoes, chairs, fruit)
  • Simple
  • Used a still movie camera

Oliver Harrison

Love is all

  • Took him 2 yrs to make the film
  • In the 1940’s Georgian style
  • Used 35m camera
  • Romantic type music
  • Almost looks like a animation music video
  • Its black and white
  • Has a hint of Tim Burton to it.

Tim Mc Millan

Ferment (time lapse)

  • Set up a load of still cameras to make this film
  • Films around the main subject like in the matrix.
  • Slows every thing it films
  • Has the people talking but you don’t see them talk
  • Gets random chats as they pass them
  • It moves at a steady pace
  • Moves from one scene to the next by using a wall or tree to do it.
  • It shows a moment through a city
  • It begins with death to birth
Jan Svank Majer

  • Moving doors across a field or forest
  • It’s the narrator whose talking
  • Animation of toys moving
  • Music
  • There’s a scene where the toys start to move around doing things.
  • It’s almost child like because of what they had in the mini film.

Punch and Judy

  • Used paper puppets and 3d puppets.
  • Music over laps with each other and also that sounds like they speeded it up a bit
  • Music and movement of the puppets tell the story.