Unit 12 (specialist contextal investigation)

Unit 12 with Annabelle.

2005-11-23

lecture - 23-11-05

The lecture with Annabelle today was mainly a reminder of Adbusters and a little bit about music video.
What makes us believe in advertising?
Advertising is mainly used to promote stars or products. Every single advert has target audiences. For example children under 13 would have some kind of simple words and bright colours to get them interested even if they may not know what they are looking at.
As for adults it may have some kind of adult theme be hide the ad not so easy for you to really notice but enough that you get the hint of it being used.
The main things that ad designer’s uses is sex and humour the most because it’s what people like and may relate with.
The adverts that we really remember are the ads that we really hate the most because it sticks in our mind. Then again there are some ads that we remember because it has a seasonal event and relates to the season.
For example the coke cola advert with the fireplace changing in to a front part of a deliver lorry.

2005-11-17

lecture - 16-11-05

lecture was about music video animation.

one of the companies that make these type of animation is nexus production - www.nexusproductions.com . one of their pieces of work that we watched that was on channel 4 is called watermelon love. this animation had a japanese feel to it as in the colours and the style of the animation just reminded me of anime.

one of the other artist that we looked at is called Chris Cunningham. one of his pieces of work that have been viewed by many is Gorillaz music video Feel Good. he piece also has a japanese anime feel to it becuase the colours and the mood. also the eyes of the characters look japanese. this music video was done by an illsurator and a graphic designer.

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michael condry (may be spelt wrong)- producted a few of Bojuk music videos. thevideo that we watched looked like the theme was Goldilocks and the three bears.you couldn't really tel but after a bit you understand what it is surpose to be the theme off.

2005-11-10

lecture - 09-11-05

the lecture was about advertising mainly about the company Adbusters.
Adbuster was set up by a group of candian guys, the magazine comes out every month having information about adverts.
culture jamming - what hey do is that they change a bit of the orginal piece of work and make it their own. the different types of way they present their work is by radio, magazine and tv also other medias too.
different types of culture jamming - adversting, billborad busting, cyper sit in, media hoaxer and share ware.
theres a group called B.U.G.A.U.P it was a round in the 80's their work were done by doing it on the billbroads.
all there work look liek the ad but they had to make sure they had copyright in mind the colour, font, name has to be changed.